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Social Media Management

Become an influencer... for good

Belmont University is one of the first in the nation to offer a traditional bachelor’s degree in social media management. Here’s your opportunity to develop your social media abilities, hone your skills and expand your knowledge to become a strategic social media communicator.


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Dr. Kevin Trowbridge
Program Director
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Karen Bennett

Admissions Coordinator
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Similar to print and broadcast media, the rapid adoption of social media has changed the ways we communicate. Unlike traditional media of the past, the power of social media is now in the hands of the many individual users instead of the few media giants. Organizations of all types in every industry are navigating the ever-changing landscape of media. Those organizations need communication strategists to help them maximize their use of social media.

The new Social Media Management program at Belmont University will prepare aspiring communication professionals to think strategically about the web-based and mobile platforms that are connecting people like never before. Brands from every industry and sector are using social media to engage the people they need to achieve their mission and business objectives. Students will be equipped to become digital content creators and strategists who can manage social media to achieve strategic communication goals for their organization or clients.