Exterior photo of the Thomas F. Frist, Jr. College of Medicine

College & Unit Lockups

Visual Style

College & Unit Lockups  

Every college, department, office, unit and program at Belmont is part of the University as a whole, adding to and gaining from Belmont’s reputation and history. In order to maintain consistency that will deepen and broaden brand recognition toward achieving the University’s Aspirational Aim, Belmont requires academic and administrative units to use either the University logo or a University Marketing and Communications (UMAC)-supplied lockup to maintain the clear affiliation with Belmont on all official stationery, materials and communications.

Vertical Lockup Example

Curb College Lockup Example

Horizontal Lockup Example

Massey College of Business Horizontal Logo

Guidelines for Use

Usage of lockups are subject to the same guidelines as the University logo. For more information on proper usage, please visit the University logo page.  

Lockup Requests

To inquire about your department or program obtaining an official University lockup for print and digital use, please complete this form

Currently, on-demand download links are only available for academic colleges. Please complete the form above to request your unit's lockup.

Other University Brand Identities

Within the University community, a small number of Belmont entities have distinct identity systems, typically accompanying expansive branding and marketing strategies for specialized operations. Examples include Let Hope Abound, The Fisher Center for the Performing Arts, etc.

Let Hope Abound Logo

Let Hope Abound

The Let Hope Abound logo is used on Presidential initiatives and communication pertaining to the five strategic pathways.

The Fisher Center Logo

The Fisher Center for the Performing Arts

Featured here is the exclusive brand developed to represent marketing and communication initiatives for The Fisher Center for the Performing Arts.